Rationale
The choices I've made for my strategy for the Gosha Rubchinskiy brand are somewhat reflective of the competitor that I highlighted...
Measurement Plan
The targets of the content put out on social media are fashion forward individuals who have a knack for streetwear and unconventional...
Content Sample #3
This content sample features A$AP Rocky, a popular rap artist, wearing a Gosha Rubchinskiy x FILA t-shirt at New York Fashion Week. This...
Content Sample #2
This content sample features a piece from the Gosha Rubchinskiy x Adidas collection. This is a recent collaboration and is unique because...
Content Sample #1
This content sample is an Instagram post showcasing the Gosha Rubchinskiy Fall 2018 Menswear collection that just recently hit the...
Strategy Distribution Plan & Timeline
The platform that I plan to use the most is Instagram, because I believe that it is important for the audience to connect brand...
Business Goals and Outcomes
The goal for my social media plan is to create a more active online presence for the Gosha Rubchinskiy brand. Since they currently do not...
Style Guide
Principles Promote the exclusivity and exceptional style of Gosha Rubchinskiy and the brand Respectful treatment of fans and followers...
Social Media Policy
Rules and Regulations: The following are basic guidelines that should be followed by both employees and official Gosha Rubchinskiy social...
