Business Goals and Outcomes
The goal for my social media plan is to create a more active online presence for the Gosha Rubchinskiy brand. Since they currently do not...
Style Guide
Principles Promote the exclusivity and exceptional style of Gosha Rubchinskiy and the brand Respectful treatment of fans and followers...
Social Media Policy
Rules and Regulations: The following are basic guidelines that should be followed by both employees and official Gosha Rubchinskiy social...
Audience Analysis
Primary Audience: The primary audience, as outlined in Shields' book, is the "direct target; the audience for which you are designing...
Content Example #3
I consider this to be an example of good content because it depicts the brand's products in a creative, artistic way. This bag is one of...
Content Example #2
I consider this to be an example of good content because it features Off-White's recent runway show as seen in Vogue Magazine. This post...
Content Example #1
I consider this to be an example of good content because it depicts the popularity of the Off-White brand by including a photo of a...
Competitor Analysis
For this analysis, I decided to look at another popular streetwear brand, Off-White. This brand is similar to Gosha Rubchinskiy in that...
Brand Analysis
Gosha Rubchinskiy, as a brand, is known for its exclusivity. They don’t have an online purchasing outlet or any physical stores, so the...
